Introducing New Executive Leadership
Introducing New Executive Leadership
Pictured: Tricia Robinson (left) and Melissa Purvis (right)
Greystone has recently welcomed two new members to its executive team: Chief Nursing Officer Melissa Purvis and Chief Operating Officer of the northern Florida region Tricia Robinson.
Meet Melissa Purvis, Chief Nursing Officer
Melissa joins the Tampa-based executive team that oversees the operations of 27 locations in Florida and eight in Ohio. In this role, she will oversee all nursing initiatives for the organization’s quality-based clinical programs.
Melissa brings with her nearly 30 years’ experience working in post-acute skilled nursing, primarily as a clinical leader. She has served as a director of nursing and a licensed nursing home administrator in facilities ranging from 60 to 400 beds across several states. A seasoned leader, Melissa recently served three years as a national director of clinical practice for a 25,000-bed skilled nursing portfolio.
She previously helped open two new skilled nursing facilities from the pre-construction phase through many successful years of operation in both the non-profit and for-profit sectors. She places significant focus on fostering a highly engaged workforce, transparent leadership and a resident-centered culture. This philosophy has resulted in strikingly low employee turnover rates during her previous professional endeavors, with many of her original staff remaining in place over 20 years later.
“I am exceptionally excited for the future of Greystone Health Network with Melissa Purvis serving on the executive team,” said CEO Connie Bessler. “Her knowledge and expertise paired with her enthusiasm and strong leadership will surely serve her well in this role.”
Melissa earned a bachelor’s degree in nursing from Seton Hall University and a master’s degree in health systems management from Vanderbilt University. She is also certified in gerontological nursing, and is a strong proponent of its educational value for those working in long term care.
Originally from New England, Melissa has lived in Pennsylvania, Texas and now Florida. She is an avid baseball and football fan, plays golf leisurely, and enjoys watching her daughter compete in equestrian activities. A firm believer that no vacation is complete without sand between her toes, Melissa is an avid beach lover and is happy to now reside in close proximity. She also enjoys cooking and sewing in her spare time.
Meet Tricia Robinson, Chief Operations Officer of the northern Florida region
Tricia Robinson BSN, NHA, LHRM, has been promoted to Chief Operating Officer of Greystone Health Network’s (GHN) north Florida region of skilled nursing facilities.
In her new role, Tricia supervises all aspects of administration and operations for 13 GHN skilled nursing facilities located throughout The Villages, Gainesville, Jacksonville, Daytona and Melbourne. Those facilities include:
- Lady Lake Specialty Care Center
- The Springs of Lady Lake
- The Club Health and Rehabilitation Center
- The Grove Health and Rehabilitation Center
- The Lodge Health and Rehabilitation Center
- Carlton Shores Health and Rehabilitation Center
- Isle Health and Rehabilitation Center
- The Gardens Health and Rehabilitation Center
- Woodland Grove Health and Rehabilitation Center
- Park Meadows Health and Rehabilitation Center
- Terrace Health and Rehabilitation Center
- Rockledge Health and Rehabilitation Center
- Viera Health and Rehabilitation Center
She is responsible for facilitating the organization’s corporate operational vision and plan, and working on-site with leadership teams to ensure delivery of the most cost-efficient, highest quality care for patients and residents.
“Tricia possesses the skills, experience and personal traits to excel in this new role and I could not be more excited to have her on our executive team,” CEO of GHN Connie Bessler said.
She began with GHN in June 2013 as the Executive Director at Lady Lake Specialty Care in Lady Lake, and was later promoted to Regional Director of Operations spanning a territory of five facilities located in and around The Villages.
Tricia is a licensed nursing home administrator and a licensed healthcare risk manager. With a combined 18 years’ experience working in long term care, she is an effective leader with a history of improving patient outcomes, increasing customer satisfaction and decreasing staff turnover. A resident of Ocala, Tricia is a graduate of the University of Phoenix with a bachelor’s degree in nursing.
Working alongside Tricia is James Mason, COO of the southern Florida region and Bruce McNabb, COO of the Ohio region.